The ethnic, cultural, geographical and social diversity of Iran has made a high potential for the country to attract a vast range of domestic as well as international tourists. Thus, gathering hundreds of decision-makers, investors, hotel managers, tour operators, travel agents, and other businesses involved in the travel industry such as airlines, transport and IT companies, Pars Tourism Exhibition, being held from December 12th to 15th in Shiraz, is the best opportunity for the tourism-related products and services to be presented to national and international buyers and decision makers in the cultural capital of Iran.
Being one of the top five tourism exhibitions in the country and highly valued by the national tourism community, Pars is the key meeting place for the industry and a golden chance to catch up with colleagues and clients. It enables exhibitors to increase awareness of their destination, gain a real feel for the Iranian travel market and gauge demand for their services.